Building A-Teams
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  • Industry

    Online Marketing, Automotive Software

  • Goals

    • Attract A+ talent
    • Build out a Sales team
    • Hire customer centric employees for the Support team
    • Showcase the company as a fantastic place to work

  • Results

    • 3 out of 4 people interviewed said it was the culture that attracted them to applying
    • 50% of all final applicants said they would accept a lower starting salary because of the fringe benefits
    • Job postings that included the recruitment video were viewed 12% more than the postings without it
    • 34% increase in application rate when we added video to job postings